The Series A Data Room Checklist: What Investors Expect

A comprehensive checklist of every document and dataset you need to prepare for Series A due diligence. Get your data room investor-ready.

Last Updated: December 2024|15 min read

When a Series A investor says "let's move to due diligence," you want to be ready. Companies that can share a comprehensive, well-organized data room within 24 hours signal professionalism and close rounds faster.

This guide provides a complete checklist of what investors expect in a Series A data room. Use it to prepare before you start fundraising—not when you're scrambling to respond to diligence requests. For the broader context on Series A preparation, see our Complete Guide to Series A Readiness.

Pro Tip

Start building your data room 3-4 months before you plan to raise. Many documents take time to locate, organize, or create. The last thing you want is to delay a hot process because you can't find your IP assignment agreements.

Why Your Data Room Matters

Your data room is more than a collection of documents—it's a reflection of how you run your company. A well-organized data room signals:

Operational Maturity

You have processes and systems in place. You're running a real business, not flying by the seat of your pants.

Transparency

You're not hiding anything. Everything an investor might want to see is readily available and well-documented.

Respect for Process

You understand what investors need and you've prepared accordingly. This builds confidence in your ability to work with a board.

Speed

When investors can find what they need quickly, diligence moves faster. Faster diligence means faster term sheets.

Financial Documents

Financial documents are the backbone of due diligence. Investors will scrutinize these carefully. For guidance on getting your books ready, see How to Clean Up Your Books Before Fundraising.

Historical Financial Statements

Income statements (monthly, last 24 months)
Balance sheets (monthly, last 24 months)
Cash flow statements (monthly, last 24 months)
Annual financial statements (audited if available)
Trial balance (current month)

Financial Model & Projections

3-year financial model with monthly detail for Year 1
Key assumptions clearly documented
Multiple scenarios (base, upside, downside)
Use of funds detail
Hiring plan by role and department

See Financial Projections for Series A for guidance on building your model.

Revenue & Cash Details

Monthly MRR/ARR schedule with customer breakdown
Revenue by customer (anonymized if needed)
Deferred revenue schedule
Accounts receivable aging
Bank statements (last 12 months)
Outstanding debt schedule (if any)

Cap Table & Equity

Fully diluted cap table (current)
Pro forma cap table (post-raise scenarios)
SAFE/convertible note summary with conversion terms
Option grant ledger with vesting schedules
409A valuation report (current)

See Cap Table Management for common issues to address.

Operating Metrics

Beyond financial statements, investors want to understand your operating metrics. These tell the story of your business's health and trajectory. For benchmarks, see Key Metrics for Series A.

Customer & Revenue Metrics

Customer list with ARR, start date, contract term
Cohort analysis (revenue retention by cohort)
Net revenue retention (NRR) by month
Logo and revenue churn analysis
Expansion revenue breakdown
Customer concentration analysis

Unit Economics

CAC calculation methodology and monthly trend
LTV calculation with assumptions
LTV:CAC ratio trend
CAC payback period
Gross margin by customer segment (if applicable)

Sales & Marketing Metrics

Sales pipeline (current opportunities by stage)
Conversion rates by funnel stage
Sales cycle length by segment
Win/loss analysis
Marketing spend by channel with ROI

Legal & Corporate Documents

Legal due diligence can surface deal-killers. Having clean, organized legal documents prevents surprises. See Due Diligence Red Flags for issues to address proactively.

Corporate Formation

Certificate of incorporation (with all amendments)
Bylaws (current version)
Good standing certificate (recent)
Stockholder agreements
Board consents and meeting minutes

Previous Financing Documents

Prior equity financing documents (SPA, IRA, etc.)
SAFE agreements (all outstanding)
Convertible note agreements
Warrants and other equity instruments

Material Contracts

Customer contracts (top 10 by ARR)
Vendor contracts (material amounts)
Lease agreements
Partnership or reseller agreements
Loan or credit agreements

Intellectual Property

IP assignment agreements (all founders and employees)
Patent applications/grants
Trademark registrations
Open source license compliance documentation
Domain registrations

Team & HR Documents

Investors are investing in your team as much as your product. They want to understand who's building the company and how you're structured.

Team Information

Organization chart
Employee roster with titles, start dates, locations
Key employee bios (founders, leadership)
Headcount by department and function

Employment Documentation

Template employment agreement
Founder employment agreements
Executive employment agreements (if different)
Contractor agreements
Advisor agreements

Equity & Compensation

Stock option plan document
Option grants by employee with vesting status
Compensation summary (salary bands or detailed)
Benefits summary

Product & Technology

For technical due diligence, investors want to understand your product architecture and development practices.

Product roadmap (next 12 months)
Architecture overview
Technology stack documentation
Security practices and certifications (SOC 2, etc.)
Infrastructure and hosting overview
Third-party dependencies list
Uptime/SLA history

Organization Best Practices

How you organize your data room matters as much as what's in it.

  • Use a proper platform: Docsend, Google Drive, or Notion—not email attachments
  • Create clear folder structure: Match the categories in this checklist
  • Include an index: A summary document listing all contents with descriptions
  • Date everything: Add "as of" dates to all financial documents
  • Version control: Clear naming conventions and version numbers
  • Keep it current: Update financials monthly during the raise process
  • Control access: Use permissions to track who views what

Recommended Folder Structure

01 - Company Overview
    - Index & Summary
    - Pitch Deck
    - Executive Summary

02 - Financial Information
    - Historical Financials
    - Financial Model
    - Revenue & ARR Details
    - Cap Table

03 - Operating Metrics
    - Customer Data
    - Unit Economics
    - Sales & Marketing

04 - Corporate & Legal
    - Formation Documents
    - Previous Financing
    - Material Contracts
    - IP Documentation

05 - Team & HR
    - Org Chart
    - Employment Docs
    - Equity & Compensation

06 - Product & Technology
    - Roadmap
    - Architecture
    - Security

Common Mistakes to Avoid

Waiting Until Asked

Don't wait for investors to request documents. Have everything ready before you take your first meeting. Scrambling signals disorganization.

Stale Data

Financials from 3 months ago are a red flag. Keep your data room updated monthly during an active raise.

Missing Documents

Gaps in documentation (especially IP assignments or board consents) can delay or kill deals. Do a complete audit before fundraising.

Inconsistent Numbers

If your pitch deck says $1.2M ARR and your data room says $1.1M, you have a trust problem. Ensure all numbers reconcile.

Oversharing Early

Don't share your full data room with every investor who expresses interest. Share progressively as they demonstrate serious intent.

Timeline Tip

Allow 4-8 weeks to fully populate your data room. Some documents (like IP assignments for early employees) may need to be recreated if they were never properly executed.

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Need Help Preparing Your Data Room?

Eagle Rock CFO helps startups build investor-ready data rooms. We'll organize your financials, calculate your metrics, and get you ready for due diligence.

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